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Stellica Media

Services

Everything your brand needs to stay relevant online.

Not a menu of packages. One complete organic social system: eight parts that work together, run by one team.

01Strategy

Know what to say before you say it.

We study your business, audience and local competitors to decide what your brand should stand for online, and which content formats give you the best chance to win.

Included

  • Brand & audience review
  • Content pillars
  • Platform selection
  • Competitive landscape
  • Tone and visual direction

Your part

One kickoff session.

02Planning

A full month, mapped out.

Each month gets a content calendar with concepts, hooks and scripts, plus a shot list for production day. You see the plan before anything is filmed.

Included

  • Monthly content calendar
  • Concept development
  • Hooks and scripts
  • Filming plan and shot lists

Your part

Approve the calendar.

03Production

Filming that actually happens.

Our team comes to you with the equipment, plan and direction to capture content efficiently in your space, with your people and your product.

Included

  • On-site filming in Montreal
  • On-camera direction
  • Talent or models when required
  • Talking-head and B-roll capture
  • Product and space coverage

Your part

Be available on filming day.

04Post-production

Edited to hold attention.

Every piece is edited for the platform it's going to: pacing, captions, sound and covers. You review drafts and we revise until it's right.

Included

  • Short-form video editing
  • Captions and on-screen text
  • Covers and thumbnails
  • Revision rounds

Your part

Review and approve.

05Publishing

Posted on schedule. Every week.

Approved content is scheduled and published on a consistent cadence, with captions written in your brand's voice.

Included

  • Scheduling and publishing
  • Caption writing
  • Hashtag and keyword strategy
  • Cross-platform formatting

Your part

Nothing.

06Management

Your accounts, looked after.

We keep your profiles current and on-brand, and act as the single point of contact for everything related to your organic social presence.

Included

  • Profile upkeep
  • Highlights and bio updates
  • A dedicated point of contact
  • Ongoing coordination

Your part

Answer the occasional question.

07Analytics

Reporting you'll actually read.

A monthly report on how your content performed, what it means, and what we're changing next.

Included

  • Monthly performance report
  • Top and bottom performers
  • Audience insights
  • Clear recommendations

Your part

Read a five-minute summary.

08Iteration

More of what works.

Winning hooks, formats and concepts are repeated and refined. Underperformers are cut. Each month is sharper than the last.

Included

  • Format testing
  • Hook iteration
  • Concept doubling-down
  • Strategy refinements

Your part

Nothing.

How it works together

A monthly rhythm that compounds.

Each month's results shape the next month's plan. That loop, more than any single video, is what builds a brand online.

  1. 01

    Plan

    Before the month starts, we review performance, build the content calendar, develop concepts, hooks and scripts, and prepare the production plan.

  2. 02

    Film

    We capture the month’s content across the required shoot days. The number and timing of shoots depend on the client and strategy.

  3. 03

    Edit & approve

    Content is edited, delivered for review and revised where needed.

  4. 04

    Publish & measure

    Approved content is published throughout the month. Performance is monitored so what we learn feeds into the next plan.

Then it repeats, sharper every month.

FAQ

About the service.

Something else on your mind? Ask us on the call, or apply here.

  • It depends on your content strategy. Some brands need only a few filming sessions, while others need several shoots a month. When we film with talent or models, you may not need to be involved at all. When you or your team appear on camera, we'll need some of your time during filming. Either way, we keep your involvement as efficient as possible.

Ready to stop treating social media like an afterthought?

Apply to work with Stellica. If we're a good fit, you'll choose a time for a strategy call.

  1. 01

    Apply

    Two minutes. Tell us about your business.

  2. 02

    We review

    We make sure we're the right fit.

  3. 03

    Strategy call

    Pick a time that works for you.